Do you own a company that produces equine products or provides an equine service?
Operation Give Back is an opportunity for every equine business and every consumer of equestrian products to positively contribute to equine welfare in the United States at this time. A percentage of the sale of every equine related product included in the program would be allotted to a forward thinking, and well renowned Equine Welfare advocacy group, such as The Right Horse, or ASPCA. These trusted names could then funnel the money into both proven and new innovative programs to help our horses stay out of harms way.
Every feed company, grooming product line, supplement line, riding apparel line, would have an opportunity to be included in this outreach which could put the problems surrounding horses in transition, in the hands of horse lovers and the equine business world. Therefore, giving at risk horses a real opportunity to find humane treatment that would last their lifetime.
Adopting a “one team one fight” attitude and streamlining the program to ease corporate concern about having to do much more than just make the decision to get involved, and then adding a sticker, or label, to their products to become part of Operation Give Back. A streamlined media campaign could announce to horse lovers everywhere that their business, is willing to give back to the industry that supports it. Horse lovers and advocacy groups would be far more likely to purchase goods and services from companies willing to address the issue of equine welfare in such a proactive nationwide way.
If everyone who benefitted from the billion dollar equine industry gave just a small percentage of their sales, and the monies collected from their inclusion in the program back to the horses, the funds collected could be allocated and dispersed to deserving and needy programs around the United States. We could then be an industry that leaves no horse without either a home, feed, veterinary care or a humane ending. Wouldn’t that be something that all equine lovers could get behind?
This is an incredible opportunity to facilitate an unprecedented collaborative effort in the equine industry, maximizing collective impact. We at Horses without Humans, will work with other like minded individuals to design and research the viability of such an all encompassing and far reaching solution to this very real problem that we could all share responsibility for. Leaving and creating a legacy that the next generation of horse lovers would be proud to follow.